Key Opinion Leader (KOL) Specialist - Influencer Marketing & Brand Collaboration

Are you passionate about influencer marketing and building impactful brand partnerships? PT Ibu Anak Sukses is seeking a dynamic Key Opinion Leader (KOL) Specialist to join our team in Surabaya, East Java. In this role, you will drive our brand’s influencer marketing strategy, collaborate with top influencers, and measure campaign performance using tools like Google Analytics and Hootsuite. With a proven track record in influencer marketing and a deep understanding of the beauty and fashion industry, you will be responsible for identifying, recruiting, and managing Key Opinion Leaders (KOLs) to promote our brand effectively.

PT Ibu Anak Sukses is a rapidly growing company in the beauty and fashion industry, known for its innovative products and strong brand presence. Our mission is to empower women through high-quality beauty solutions and stylish fashion. As a KOL Specialist, you will play a crucial role in our marketing team, helping us reach a wider audience and achieve our business goals.

In this role, you will work closely with our marketing team to develop and execute influencer marketing campaigns. You will identify and recruit influencers who align with our brand values and target audience. Additionally, you will manage the day-to-day operations of our KOL program, including performance tracking, reporting, and optimization. With your expertise in influencer marketing and your passion for building strong brand partnerships, you will be instrumental in growing our brand and driving sales.

📋 Tanggung Jawab Pekerjaan

• Develop and implement influencer marketing strategies to promote our brand and products.
• Identify, recruit, and manage Key Opinion Leaders (KOLs) to represent our brand and engage with our target audience.
• Collaborate with influencers to create and execute marketing campaigns that align with our brand values and goals.
• Track and analyze campaign performance using tools like Google Analytics and Hootsuite.
• Build and maintain strong relationships with influencers and brand partners.
• Manage the day-to-day operations of the KOL program, including performance tracking, reporting, and optimization.
• Stay up-to-date with the latest trends and best practices in influencer marketing.
• Conduct regular reviews and provide recommendations to improve the effectiveness of our influencer marketing efforts.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, or a related field.
• 3-5 years of experience in influencer marketing or a similar role.
• Proven track record of successfully managing and growing influencer marketing programs.
• Strong understanding of digital marketing and social media platforms.
• Excellent communication and interpersonal skills.
• Ability to work independently and manage multiple projects simultaneously.
• Proficiency in using tools like Google Analytics, Hootsuite, and other social media management platforms.
• Passion for the beauty and fashion industry and a deep understanding of our target audience.

🛠️ Keahlian

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