Marketing Communication Specialist - FMCG (Cosmetics & Pharmaceuticals)

Join Bintang Kencana Anugrah, a leading name in Indonesia’s FMCG sector, as a Marketing Communication Specialist in the vibrant heart of Canggu, Bali. This role is your opportunity to shape the narrative of our premium cosmetics and pharmaceutical brands. You'll craft compelling campaigns that resonate with our target audience, leveraging digital and traditional channels to maximize impact.

At Bintang Kencana Anugrah, you'll work alongside a dynamic team of marketers, designers, and strategists. Your daily tasks will include developing creative concepts, managing social media campaigns, and analyzing performance metrics. With a focus on innovation and excellence, we offer a dynamic work environment where your ideas can flourish.

This is more than a job; it's a chance to grow professionally in one of Indonesia's most dynamic industries. If you're passionate about marketing and eager to make an impact, we want to hear from you.

📋 Tanggung Jawab Pekerjaan

• Develop and execute marketing communication strategies for our cosmetics and pharmaceutical brands.
• Create engaging content for social media, email marketing, and other digital channels.
• Manage and optimize paid advertising campaigns across platforms like Google Ads, Facebook Ads, and Instagram Ads.
• Collaborate with the creative team to design and produce promotional materials.
• Monitor campaign performance using tools like Google Analytics and social media insights.
• Stay updated with industry trends and best practices in digital marketing.
• Conduct market research to identify opportunities and refine our communication strategies.
• Present campaign results and recommendations to senior management.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum 3 years of experience in marketing communications, preferably in the FMCG industry.
• Proven experience with digital marketing tools such as Google Ads, Facebook Ads, and Google Analytics.
• Strong understanding of social media platforms and their best practices.
• Excellent written and verbal communication skills in Indonesian.
• Ability to work independently and as part of a team in a fast-paced environment.
• Creative thinker with a passion for innovation and storytelling.
• Familiarity with Adobe Creative Suite (Photoshop, Illustrator, InDesign) is a plus.

🛠️ Keahlian

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